







Yesterday we were at the vernissage of the IAM1-Journey by Nike.
The exhibition features original shoes and an illustrated timeline of the Air Max’s rise to iconic status charting its PAST, PRESENT and FUTURE 1987-2009. Fans and collectors from Sweden will display their favourite Air Max 1′s and tell their personal stories throughout the exhibition.
The IAM1 Journey
15th August – 23rd August
Studio, Åsogatan 115
Open Monday – Friday 12-7pm
Open Saturday – Sunday 12-5pm
Free Entrance
Check the campaign-video by INSA here.
Be sure you don’t miss this! And hey, thanks a lot for the beer and “häppchen”. I haven’t been to Systembolaget yet since our arrival in Stockholm/Sweden. Free beer everywhere. Maybe that’s why the pictures are not that good this time. The Fashion-Week has left it’s marks ;-) Got to order another Air Max now and get some time off. Skål! Philipp
EDIT: Check some more photos from the event on finest.se.…
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